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Only 4% of CRM Users Are Very Successful Afdrukken E-mail
wo 18 jul 2007
Despite the development of CRM best practices, many businesses are still struggling to properly measure the success of their implementations.

Many companies believe their investments in CRM systems are not delivering business value, yet few have any metrics in place to measure its success. According to new study by PMP Research, 42 percent of organizations polled said CRM systems had achieved only partial success and limited business benefits.


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